Building schools and renovation temples CSR is orthogonal to supporting artists in fine arts. They will continue to do the following if they are not getting enough footfalls.harimau wrote:This lack of crowd can cause other serious issues.
If the sponsors see that they are spending money -- though it may e written off as advertising or as Corporate Social Responsibility, which is required under law -- and not getting enough eyeballs/footfalls, they may decide to spend their money elsewhere.
What if they decide to build schools, renovate temples, etc., instead of sponsoring concerts?
Then we will fall back to the subscription/ticket model of supporting concerts.
1.They will invite 2 artists or 4 artists in a stage and try to bring in more crowd .
2.They will invite a drama artist and vocalist to perform together where there will be q and a.The Q and A will be videotaped and consistently updated in facebook.
3. They will have more and more concerts which exactly fit for the whims and fancies of jaya tv, raj tv , sun tv where the first rule of thumb is to put an ad every 20 minutes and the main tagline "Please donot go away we will return after a short commercial break" will be the inviolable. This tagline is the prime agenda, you will be lucky to get 2 neravals and RTP will get eradicated.
4. The mediocre artist who usually run sabhas or have lot of proximity with sabhas will take center stage with two upcoming artist who are very promising on each side and will give a concert .After 5 years those upcoming artist will be dumped and you have another set of artists coming from next gurukulam/sishyakulam
5.They will reduce the time from 3 ...2hours and nowadays you see even 45 minutes each for a concert.There will be slowly no difference in content between an accomplished and a L board musician.
I am awaiting for 20 minutes vocal concert . Then I will also enter the fray. Please support me Harimau - I can sing pretty Ok , I promise I will not sing an abhang.